Principles and Practice of Sport ManagementAspen Publishers, 1998 - 522 páginas "Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this text provides the foundation for students as they study and prepare for a variety of sport management careers. Many well-known sport industry professionals contribute chapters that show students how to apply their new knowledge and skills. These experts provide firsthand advice on sport industry segments ranging from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry."--BOOK JACKET. |
Dentro del libro
Resultados 1-3 de 84
Página 190
... important for students to know the differences that exist among the various divisions within the NCAA membership structure . These differences involve the allowance of athletic scholarships , budget and funding opportunities , and ...
... important for students to know the differences that exist among the various divisions within the NCAA membership structure . These differences involve the allowance of athletic scholarships , budget and funding opportunities , and ...
Página 389
... important number in sport broadcasting . A single telecast of a baseball game , for instance , may garner a small audience because only the most devoted fans watch every game . When the cumulative audience over the course of the season ...
... important number in sport broadcasting . A single telecast of a baseball game , for instance , may garner a small audience because only the most devoted fans watch every game . When the cumulative audience over the course of the season ...
Página 395
... important source of revenue , but sport managers must be able to fairly assess the value of their product in the marketplace . If a team has not established a record of commercial success in the broadcast marketplace , revenue sharing ...
... important source of revenue , but sport managers must be able to fairly assess the value of their product in the marketplace . If a team has not established a record of commercial success in the broadcast marketplace , revenue sharing ...
Contenido
Business and Charity | 12 |
Management Principles Applied to Sport | 20 |
22 | 38 |
Derechos de autor | |
Otras 51 secciones no mostradas
Otras ediciones - Ver todas
Principles and Practice of Sport Management Lisa Pike Masteralexis,Carol A. Barr,Mary A. Hums Vista previa limitada - 2005 |
Principles and Practice of Sports Management Masteralexis,Carol A. Barr,Mary A. Hums Sin vista previa disponible - 2004 |
Términos y frases comunes
administrators advertising agencies agent American apparel areas arena athlete's athletic department athletic director audience basketball broadcast Chapter clients coaches Collegiate Athletic companies competition contract corporate Division Division III employees ESPN ethical event management example facilities fans Federation fees football franchise golf high school hockey increased International involved League Baseball licensed products logos Major League Major League Baseball media relations director merchandise million National National Basketball Association National Football League NCAA negotiating Nike Olympic Games operations opportunities owners participation PGA Tour Phar-Mor play Players Association positions professional sport professional sport leagues promote racing radio recreation Reebok responsible retail revenue rules salary soccer sponsors sponsorship sport club sport industry sport management sport marketing sport organizations sporting events sports agents stadium staff student-athletes television ticket Title IX Tour tournament University volunteers women's World
Referencias a este libro
The Management of Sport: Its Foundation and Application Bonnie L. Parkhouse Vista de fragmentos - 2001 |