We; a Confession of Faith for the American People During and After the War: A Study of the Art of Making Things Happen. A Recommendation of the First Person Plural for Men and Nations

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Doubleday, Page, 1916 - 728 páginas

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VITaking the War Fersonally
57
VIIIWar and Human Nature
64
XLyddite
76
XIIThe Art of Making Nations Look
84
XVMr Ford and His Factories
95
XVIMr Carnegie and His Monuments
122
XVIIMr Carnegie and Mr Carnegie
127
XVIIIMr Carnegie and Other People
131
XIXMr Carnegie and Me
135
LOOK VMR ROCKEFELLER AND HIS RELIEF WORK
141
LOOK VISEVEN THOUSAND ARMOURED MILLION AIRES
144
IIHow an Armoured Millionaire Can Know Himself
148
IIIThe Hardships of Doing Good
150
IVThe Hardships of Being Done Good to or at
153
VFoundations and Young Men
159
VIOn Butting in After One Is Dead
165
VIIOn Being a Father Forever
167
VIIIMr Rockefeller the People and National Defense
171
IXMr Rockefeller and This Book
173
ACT II
175
LOOK ITHE ART OF MAKING THINGS HAPPEN
177
IIHow They Might
179
IIIConfessions of a Merely Literary Man
182
IVAdvertising a Civilization as a Religion
188
VThe Autobiography of an Ad
191
VIWhat Reading Advertisements Is Like
193
VIIConsequences of Reading Advertisements
197
VIIIMore Consequences
202
IXMount Tom Is Converted
205
XMount Tom Junction Braces Up
210
XIThe Spirit of Making Things Happen
214
XIINews to People About Their Own Pocketbooks
218
XIIINews to People About Their Own Business
221
XIVNews to People About Themselves
226
XVWhy an Advertising Man When No One Is Looking Prays
236
XVIWhy He Sings
242
XVIIWhy He Works
245
LOOK IIADVERTISING A NATION
253
IIWith Faces and Books
259
IIIWith Hyenas
266
IVWith Fellow Human Beings
269
VHow Can a Nation Get What It Wants?
275
VIHow Can a Nation Be Naïve with a World?
278
VIITwo Americas and One Mr Roosevelt
280
VIIIJack Johnson and Mr Roosevelt
281
IXHippocket Peace
284
XEverybody Step This Way
287
XIThe Planet Lockup
293
XIIFrightfulness and Thoughtfulness
297
XIIIThe Elements of a Good National Advertisement of America
300
XIVThe Uses of Famous Men
307
XV57 VarietiesBut Especially Four
312
XVIMr Wilson Mr Roosevelt and Gideon
320
XVIIAdvertisements by Mr Wilson Advertisements by Mr Roosevelt
323
XVIIIMay 15 1915
329
XIXHumour in Advertising a Nation
332
XXPerspective in Advertising a Nation
336
XXIMr Roosevelts Frankness
339
XXIICowards and Liars and National Defense
342
IIJohn Brown Smiths Play
385
IIIThe Nations Play
388
IVThe Caste of the Nations Play
392
VOne Scene
395
VISorting Out the Caste
399
VIIAnother Scene The Salesmens Scene
405
VIIIWhiners and Getters
407
IXPutting the National Play to a Vote
411
XThe Vote for the Is The Vote for the Wes
416
XIThe Wes Have It
420
LOOK IVTHE SCIENCE OF BEING BELIEVED
422
IIThe New Womans Way of Staging a Business
432
IIIThe New Employers Way The New Salesmans Way
438
IVThe New Nations Way
446
LOOK VAMERICA AND THE WORLD
449
IIMeans
451
LOOK VIAMERICA GERMANY AND THE WORLD
453
IGermany and America
458
IIAmerica and Germany
461
IIIWhat Makes a Nation Think
464
IVWhat Makes a Nation Work
470
VRevolution and Authority
474
VIRevolution and Listening
479
VIIThe Over Meek
481
VIIIThe Under Meek
486
IXThe Over Male
488
XWhat Might Be Asked of America
492
XIWhat Might Be Asked of Germany
495
BELIEF
509
LOOK IYOU AND I STREET IThe Feeling of Being a Dog IIThe Feeling of Being a Foreigner IIIThe Habit of Agreeing with Ones Enemies IVThin...
511
IThe Idea That a Government Must Not Be Personal
527
IIThe Idea That a Government Cannot Make a Mistake
533
IIIThe Idea That the Way for a Government to Correct One Mistake Is to Make Another
540
IVThe Idea That a Government Must Not Think
542
VThe Idea That a Nation Must Not Be Allowed to Be Human
547
VIThe Idea That a Nation Cannot Laugh
550
VIIThe Idea That a Nation as a Matter of Principle Must Expect to Be Morally SecondRate
552
VIIIChips
554
LOOK IIITHE WE COUNTRY ITaking the War to Ourselves
555
IIWe Workmen and National Defense
560
IIIWe Salesmen and National Defense
566
IVNinety Million Faces
568
LOOK IVWHAT BEING A NEUTRAL IS LIKE IWhat Being a Neutral Is Like
580
IIIWhat Being a Neutral Is Like Personally
586
IVThe Right to Be Neutral
590
ACT IV
612
ACT V
640
VOn Getting the Colonel Not to Be Afraid
671
LOOK IVFEARSURGERY
677
IIStill Others
685
The Right to More Than One Nation
693
Eleven Nations Say You and I
701
We
707
542
720
560
723
566
725
580
728
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Página 310 - So he brought down the people unto the water ; and the Lord said unto Gideon, Every one that lappeth of the water with his tongue, as a dog lappeth, him shalt thou set by himself; likewise every one that boweth down upon his knees to drink.
Página 310 - And the LORD said unto Gideon, The people that are with thee are too many for me to give the Midianites into their hands, lest Israel vaunt themselves against me, saying, Mine own hand hath saved me. <3> Now therefore go to, proclaim in the ears of the people, saying, "Whosoever is fearful and afraid, let him return and depart early from mount Gilead.
Página 311 - So the people took victuals in their hand, and their trumpets : and he sent all the rest of Israel every man unto his tent, and retained those three hundred men : and the host of Midian was beneath him in the valley.
Página 310 - Whosoever is fearful and afraid, let him return and depart early from mount Gilead. And there returned of the people twenty and two thousand; and there remained ten thousand. 4. And the LORD said unto Gideon, The people are yet too many; bring them down unto the water, and I will try them for thee there: and it shall be, that of whom I say unto thee, This shall go with thee, the same shall go with thee; and of whomsoever I say unto thee, This shall not go with thee, the same shall not go.
Página 554 - You will we hate with a lasting hate, We will never forego our hate, Hate«by water and hate by land, Hate of the head and hate of the hand, Hate of the hammer and hate of the crown, Hate of seventy millions, choking down. We love as one, we hate as one, We have one foe and one alone — ENGLAND!
Página xiii - Anyone who has contact with the public today knows that America is going through an awkward and difficult period. I wonder if there has ever been a time in the history of the world when a people have given over to such an orgy of analysis, introspection, and despair. We find it expressed in many ways. First, there are the outright pessimists who proclaim unequivocally that our world is going to hell. In support of their theory, they give statistics on...
Página 333 - ... eyes. Righteousness must be put before peace; and peace must be recognized as of value only when it is the handmaiden of justice. The doctrine of national or individual neutrality between right and wrong is an ignoble doctrine unworthy the support of any brave or honorable man. It is •wicked to be neutral between right and wrong; and this statement can be successfully refuted only by men who are prepared to hold up Pontius Pilate, the arch-typical neutral of all time, as worthy of our admiration....
Página 332 - Mexico and, above all, as regards the questions r&ised by the great world war now raging, and who have applauded our abject failure to live up to the obligations imposed upon us as a signatory power of The Hague Convention, are, at best, an unlovely body of men, and taken as a whole are probably the most undesirable citizens that this country contains.
Página 580 - He would like to see what I would have to say about a German in Yonkers and how he can help his country after the little talk — say next Sunday.
Página 480 - France must be so completely crushed, that she can never cross our path again' (Deutschland und der n&chste Krieg, pp.

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