Selling Your Crafts: Revised EditionDrawing upon profiles of established artisans and the helpful insights of small-business entrepreneurs, this unique guide not only gives tactics for promoting and marketing crafts, but also provides the necessary forms for getting a business up and running. The book details how to network effectively and build a customer base, listing organizations, business associations, and crafts publications that offer further sources of information. Filled with easy-to-understand examples and sample forms and contracts, this book provides the essential tools for prospering in the crafts business, as well as the resources needed to keep savvy as business grows. |
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Customers Profiles Customer Service Policies Retaining Customers Section V: Resources 30. Networking Craft Organizations Business Associations 31. Workshops Continuing Education Programs Guilds.
Customers Profiles Customer Service Policies Retaining Customers Section V: Resources 30. Networking Craft Organizations Business Associations 31. Workshops Continuing Education Programs Guilds.
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The need to develop a recognizable style, have good business skills, as well as the ability to articulate your passion for your work to the customer, are all necessary skills that must be learned and practiced in order to stay ...
The need to develop a recognizable style, have good business skills, as well as the ability to articulate your passion for your work to the customer, are all necessary skills that must be learned and practiced in order to stay ...
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For example, I just finished a $90,000 job that should have been $100,000 because the customer made changes which resulted in a loss of efficiency, so I lost money. After looking over the numbers, I can now see where I should make ...
For example, I just finished a $90,000 job that should have been $100,000 because the customer made changes which resulted in a loss of efficiency, so I lost money. After looking over the numbers, I can now see where I should make ...
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that the job was delayed due to the customer's changes. Instead, I had an employee who I was paying sitting around waiting for the okay from the customer to go ahead with the project.” Another thing Eric learned by tracking his finances ...
that the job was delayed due to the customer's changes. Instead, I had an employee who I was paying sitting around waiting for the okay from the customer to go ahead with the project.” Another thing Eric learned by tracking his finances ...
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Our customers tend to be forty-five years or older, in management or professional jobs, and are very highly educated with at least a master's degree. Very few products sell to such a highly educated market. And 40 percent of them are ...
Our customers tend to be forty-five years or older, in management or professional jobs, and are very highly educated with at least a master's degree. Very few products sell to such a highly educated market. And 40 percent of them are ...
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Información bibliográfica
| Título | Selling Your Crafts: Revised Edition |
| Autor | Susan Joy Sager |
| Edición | íntegra |
| Editor | Simon and Schuster, 2003 |
| ISBN | 162153118X, 9781621531180 |
| Largo | 296 páginas |
| Exportar cita | BiBTeX EndNote RefMan |