Selling Your Crafts: Revised Edition

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Simon and Schuster, 2003 M03 1 - 329 páginas
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Drawing upon profiles of established artisans and the helpful insights of small-business entrepreneurs, this unique guide not only gives tactics for promoting and marketing crafts, but also provides the necessary forms for getting a business up and running. The book details how to network effectively and build a customer base, listing organizations, business associations, and crafts publications that offer further sources of information. Filled with easy-to-understand examples and sample forms and contracts, this book provides the essential tools for prospering in the crafts business, as well as the resources needed to keep savvy as business grows.
 

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Contenido

Introduction
Profiles of Craftspeople
Craft Administrators
Mentoring
SelfAssessment
Business Planning
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