The Art BusinessIain Alexander Robertson, Derrick Chong Routledge, 2008 - 233 páginas By the time you read this book, the art world may have witnessed the sale of its first $500 million painting. Whilst for some people money is anathema to art this is clearly a wealthy international industry, and a market with its own conventions and pressures. Drawing on the vast experience of Sotheby's Institute of Art, The Art Business exposes the realities of the commercial trade in fine art and antiques. Attention is devoted to the role of auction houses, commercial galleries and art museums as key institutions, with the text divided into four thematic sections covering:
This book provides a thorough examination of contemporary issues in the art business, and the mechanisms and influences which underpin its evolution. It is essential reading for students of art history or international business, or anyone with an interest in pursuing a career in this area. |
Dentro del libro
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Iain Alexander Robertson, Derrick Chong. France 99–104; Making donations in 106–7 ... 2 n3 Frieze Art Fair 11, 122 fundamentalists 199 Fund Managers 80–1 ... Sotheby's Institute of Art x, 22 marketers, emergence of 134 marketing in ...
Contenido
1 Introduction to studies in art business | 1 |
Part I Technical and structural elements of the art market | 27 |
Part II Cultural policy and management in art business | 97 |
Part III Regulatory legal and ethical issues in the art world | 139 |
Part IV Voices from the field | 211 |
229 | |