Opportunities in Television and Video CareersMcGraw Hill Professional, 2003 - 199 páginas Contains an overview of the career opportunities; advice to help you hone your professional skills for the television and video areas that most interest you; and salary statistics. |
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Página 86
... sales and marketing. A sales manager has direct responsibility for all sales. Most cable TV outlets separate the responsibilities of subscriber sales and advertising sales. Duties include assigning salespeople to particular accounts or ...
... sales and marketing. A sales manager has direct responsibility for all sales. Most cable TV outlets separate the responsibilities of subscriber sales and advertising sales. Duties include assigning salespeople to particular accounts or ...
Página 87
... marketing strategies so as to give the company's product maximum visibility. Job. Titles. Sales and marketing titles found in nonbroadcast organizations include: Marketing manager, director, or vice president Product manager National sales ...
... marketing strategies so as to give the company's product maximum visibility. Job. Titles. Sales and marketing titles found in nonbroadcast organizations include: Marketing manager, director, or vice president Product manager National sales ...
Página 88
... marketing managers from within their own sales force (or that of a competitor) because these individuals have valuable front-line experience with the company's products, customers, and sales processes. Although many of the sales and ...
... marketing managers from within their own sales force (or that of a competitor) because these individuals have valuable front-line experience with the company's products, customers, and sales processes. Although many of the sales and ...
Contenido
1 The Television Landscape | 1 |
2 Broadcasting | 21 |
3 Television and Video in Nonbroadcast Organizations | 39 |
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