Crafting as a Business

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Rosen Group, 1994 - 192 páginas
Turn your hobby into a profitable business! This oversize, all-color reference by the creator of the National Buyers Markets of American Crafts and publisher of "American Style

is filled with specific names and addresses, firsthand success stories, and dozens of practical worksheets. See how to develop and design your product, outline business plans, deal with copyright, find your likely customer, price correctly, interpret trends, and create publicity. From getting into crafts shows and galleries to networking efficiently--it's all here! 256 pages (all in color), 8 1/2 x 11.

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LibraryThing Review

Crítica de los usuarios  - drj - LibraryThing

This book covers all of the left-brained, bean counting things that have to be addressed if you are going to take yourself seriously and have a real business selling the crafts or art that you make ... Leer comentario completo

Contenido

LETTER TO READERS
3
Your Business and Your Customer
13
Product Development
25
The Creative Curve
31
Networking
41
Your Image
53
Creating a Database
68
Trade Shows Selling Wholesale
85
The Gallery Relationship Getting to Know Retailers
97
Craft As a Family Business
109
Derechos de autor

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