Crafting as a BusinessRosen Group, 1994 - 192 páginas Turn your hobby into a profitable business! This oversize, all-color reference by the creator of the National Buyers Markets of American Crafts and publisher of "American Style is filled with specific names and addresses, firsthand success stories, and dozens of practical worksheets. See how to develop and design your product, outline business plans, deal with copyright, find your likely customer, price correctly, interpret trends, and create publicity. From getting into crafts shows and galleries to networking efficiently--it's all here! 256 pages (all in color), 8 1/2 x 11. |
Contenido
Getting Started | 5 |
Your Business and Your Customer | 13 |
Product Development | 25 |
The Creative Curve | 31 |
Networking | 41 |
Your Image | 53 |
Retail Craft Fairs | 71 |
Trade Shows Selling Wholesale | 85 |
The Gallery Relationship Getting to Know Retailers | 97 |
Craft As a Family Business | 109 |
Derechos de autor | |